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Salesforce MKT-101 is an exam that tests your knowledge of building and analyzing customer journeys using Marketing Cloud. MKT-101 exam is designed for marketing professionals who want to improve their skills in creating targeted marketing campaigns and analyzing customer behavior.
To achieve this certification, candidates must demonstrate their proficiency in various areas, such as designing and creating customer journeys, personalizing content and messaging, using data to inform marketing strategies, and measuring the effectiveness of marketing campaigns. MKT-101 Exam consists of 60 multiple-choice questions that must be completed within 90 minutes, and a passing score of 65% or higher is required to earn the certification.
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NEW QUESTION # 110
A marketer sent a promotional email to contacts who recently attended a trade show. The data extension used for the send contained 3,100 records. The delivery rate on the send was lower than anticipated. After viewing tracking information, she determined many email addresses were problematic.
Which send tracking metric provides the bounce description "Address is non-existent at the domain?
Answer: C
NEW QUESTION # 111
What occurs in an Enterprise 2.0 account when a subscriber clicks the default "One-Click Unsubscribe" link in an email? (Choose 2)
Answer: A,B
NEW QUESTION # 112
A marketer wants website visitors to have the option to subscribe to specific publications and make updates to their profile. Which tool would the marketer use in this scenario?
Answer: A
NEW QUESTION # 113
Northern Trail Outfitters (NTO) is interested in exploring its large volume of send dat a. NTO wants to dynamically filter, sort, and group the data in one view but is not comfortable writing SQL queries.
Which tool should NTO use?
Answer: C
NEW QUESTION # 114
Northern Train Outfitters wants to maintain enterprise-wide opt-outs for two segments of its subscribers: Education Events and Sales. Which feature would the company use?
Answer: B
NEW QUESTION # 115
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